With growing brands, one of the most critical decisions that supplement brands need to make is if they should outsource packaging for supplements or do it themselves.
Both options come with their own strengths, but ultimately which path to take depends on various factors like production, budget, resource allocation, and more.
What Is Contract Supplement Packaging?
Packaging of supplements through contract packing means that the process of packaging is done through a specialized company that deals specifically in packaging.
Some of the services provided by these companies include:
- Bottle filling
- Blister packaging
- Stick pack filling
- Sachet filling
- Labeling and assembly
- Custom packaging solutions
Many supplement brands partner with contract packaging companies to streamline production and reduce operational complexity.
Benefits of Contract Supplement Packaging
1. Access to Specialized Equipment
Professional packaging companies already have the machinery and expertise required for efficient production.
This can be especially valuable for services such as:
- Blister packaging
- Stick pack packaging
- Sachet filling
- High-volume bottle filling
2. Lower Upfront Investment
Building an in-house packaging operation often requires significant investment in equipment, facilities, staffing, and compliance.
Contract packaging allows brands to avoid many of these upfront costs.
3. Faster Time to Market
Experienced packaging providers can often help brands launch products more quickly by utilizing existing production capabilities.
Benefits of In-House Packaging
1. Greater Operational Control
Having packaging managed in-house allows brands to have full control over their production schedule.
2. Direct Oversight
Some organizations would rather oversee all aspects of packaging and shipping directly.
This usually entails more hiring and maintaining machines.
When Contract Packaging Makes Sense
Contract supplement packaging may be ideal for:
- Startups
- Growing supplement brands
- Companies expanding product lines
- Businesses launching new packaging formats
Brands looking to offer stick packs, sachets, blister packaging, or other specialized solutions often find outsourcing more efficient than investing in new equipment.
Choosing the Right Supplement Packaging Company
When evaluating packaging partners, consider:
1. Industry Experience
Look for companies with experience in nutraceutical and supplement packaging.
2. Service Capabilities
A reliable packaging company should offer solutions such as:
- Bottle filling
- Blister packaging
- Sachet filling services
- Stick pack filling services
3. Compliance Standards
A good sign of quality and reliability would be FDA registration and cGMP compliance.
4. Scalability
Choose a partner that can support both current production needs and future growth.
Conclusion
The answer will not be the same for everyone. Contract supplement packaging can help many supplement brands become more efficient at what they do and achieve economies of scale.
When you outsource your packaging work to a contract packer, it allows you to concentrate on other aspects of your business that require your attention.
